Editorial license gives a permission to use the product only in an editorial manner, relating to events that are newsworthy, or of public interest, and may not be used for any commercial, promotional, advertising or merchandising use.
In a few instances, you may otherwise have the rights to IP in content that is under Editorial license. For instance, you may be the advertising agency for a brand/IP owner, or you may be the brand/IP owner itself purchasing user generated content. Given you have the rights clearance through other means, you may use the content under Editorial License commercially. Every user failing to comply with Editorial Use restrictions takes the responsibility to prove the ownership of IP rights.
For users, who are not brand/IP owners or official affiliates, the restrictions of Editorial-licensed content usage include, but are not limited to, the following cases:
- Products may not be used on any item/product created for resale such as, commercials, for-profit animations, video games, VR/AR applications, or physical products such as a merchandise or t-shirt.
- Products may not be used as part of own product promotional materials, billboard, trade show or exhibit display.
- The product may not be incorporated into a logo, trademark or service mark. As an example, you cannot use Editorial content to create a logo design.
- Products may not be used in any insulting, abusive or otherwise unlawful manner.
- The product may not be used for any commercial related purpose.